Archive for the ‘Tips’ Category

Starting a Start-Up?

Friday, June 6th, 2008

Here are a few of our favorite resources to help you get on track to carve out your nice and establish yourself in the competitive business world:

  • Entrepreneur.com – An absolute wealth of knowledge, entrepreneur.com is pure gold for those wanting to start their own business.  From start-up basics to how-to guides to advertising information, entrepreneur.com has just about everything and anything relevant to entrepreneurism and starting a business.
  • SBA – The U.S. Small Business Administration is another great resource, especially to introduce and learn more about government backed programs and services available to small businesses.
  • The IRS – The IRS website provides an entire section dedicated to start-ups, with vital information regarding business taxes and financial records.
  • Depending on the industry you are in, there are literally thousands of resources available for that specific industry.  For example, DropShipDesign.com (a dropship supplier) provides guides and information for individuals interested in starting their own online retail website.
  • Are you looking for tips on getting the best loans? Then we suggest you check out Loan-pay-day.info.

The Power of Pictures in Advertising

Tuesday, June 3rd, 2008

They say that a picture is “worth a thousand words” but does the cliché necessarily apply when it comes to business photography?  Will a real estate agent acquire more clients because they use a self-portrait on their advertising (as opposed to no picture)?   

The calculating use of photography can be far more powerful and convincing than the most eloquent lengthy prose.  Humans tend to be visual creatures, so adding a humorous, poignant, or outrageous picture to your advertising will surely catch more eyes than an unimaginative title. 

When it comes to advertising, which would you be more inclined to look at?

“The World’s Ugliest Dog”

or

 ugliest-dog.jpg

Get my point?

Source: Our preferred Utah business photographer of choice.